Tuesday, May 26, 2015

Living in the Age of the Goldfish Response Rate


Recent studies have shown that humans have reached a new low.

Humans now have an attention span that rivals a goldfish.

Goldfish supposedly have a memory of less than 10 seconds. Humans seem to have bested that with one study showing humans have an 8 second attention span.

Yes, we have beaten the lowly goldfish at something else.

What Can You Do in 9 Seconds?

Well, if these studies are to be believed you better learn to market, sell, service and support everything and everyone … all within 9 seconds.

A Microsoft study highlights the deteriorating attention span of humans, saying it has fallen from 12 seconds in 2000 to eight seconds

Smartphones are making humans subject to the whims of a passing squirrel. In this study – researchers have discovered that the human attention span has dropped by 50% in 15 years.
Fact Checking --- It’s a good thing. Another study has shown that goldfish can actually remember things for 3 and even 5 months.
While I think I know a few people with a Goldfish Attention Span Problems (GASP) I’m pretty sure most humans can pay attention for at least twice this long.
  • What’s your experience?
  • Do you know people with extremely short attention spans?
  • How do you get through to them? Do you adapt or do they?
Share your thoughts here in the comments.

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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2.
Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.

He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.

Friday, May 22, 2015

Generational Problem Solving

During a Tweetjam with the always insightful Christian Buckley where the topic of conversation was The Use and Future of Groups within Office 365. It got me thinking about a quote from Albert Einstein. That quote is simple, elegant and applicable to this Group conversation.image

"We cannot solve our problems with the same thinking we used when we created them.”

The Modern Tech Equivalent

As espoused the host of the Tweetjam and retweeted by the equally prescient Marc D Anderson

 

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@buckleyplanet

Tech rarely solves a collaboration challenge. It's a tool as part of the effort. #collabtalk

Thanks to Christian and all the people that contributed to the Tweetjam. A complete listing will be available shortly. When it is I will update this post with a link. In the meantime you can check the Twubs site for the hashtag #CollabTalk or click on the image below. image

The Future Looks Bright

I’m optimistic that the challenges and problems introduced by the current technical and business platforms and philosophies are being looked at by a new set of eyes. Some of these eyes are from the up and coming (and now dominant workforce) of The Millennials. We are also begining to be a few Gen Z’s that will have a direct impact on the way the technology and business rules will morph in the coming decade.

Remember:

The Problem Cannot Be Solved By The People That Created It.

What do you think?

  • Can problems be resolved by the people that created them?
  • What will need to change to make change permanent?
  • Will problems will the next generation create for their kids?

Drop a comment here and let us all know.


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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2.

Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.

He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.

Thursday, May 21, 2015

Fish Outta Water (FOW) in People Management

image Like the kids game Marco Polo there are times in business where you've gotta call fish outta water.

Applying FOW Thinking at Work

Some people just aren't suited for their role and no amount of intellectual horsepower will make up for a lack of passion, conviction or willingness to take to the time understand the business. This may seem a bit harsh and it is, but the business deserves everyone's best efforts.

When this happens you hope the person recognizes it and calls "FOW" on themselves.

But, when they don't, won't or can't ... management needs to step in.

Have you Ever ...

  • Called Fish Outta Water on yourself?
  • Called it on someone else? Or at least wanted to?
  • What were the results? Did you find it to be better? Did the person thank you?
    .
Note the the Reader: This is a flashback post from 2010. It was stuck in my drafts folder. I'm publishing today as a #TBT

Updating for Today: In honor of the Foo Fighters being the last band on David Letterman I'm linking to another post I wrote called - Is Someone Getting the Best of You?

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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2.

Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.
He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.
 

Saturday, May 9, 2015

Notes from the Trails - Microsoft Ignite Book Launch

Another Notes from the Trails I shot during the ride this morning.

We launched a book ... did you get your signed copy at the K2 Appit booth? If not ... I might be able to help. If you can't wait ... get your free copy to download to your computer right now here: http://improveIT.how

Just to be clear: I'm just one author of several.The Webtrends team made this happen. I'm proud to have been selected to work with the team to bring this to fruition.

I look forward to your feedback on the book. Thanks again to the Webtrends team of Jean-Marc Krikorian, Bob Schnyder and Loren Johnson.They are the brains behind pulling this together. Also, Mark Miller is the publishing wiz.

Also, thanks and congrats to the talented team of co-authors --- Karuana Gatimu, Heather Newman, Simeon Cathey, Kanwal Khipple, Sadalit Van Buren, Susan Hanley, Christian Buckley, Natalie Hardwicke, Richard Harbridge, Antoinette Houston, Agnes Molnar, Jason Schnur, Naomi Moneypenney, and Kunaal Kapoor.

It was an honor to work with you. I'm looking forward to the next time we get to work together.

I hope you enjoy this video. They are fun to shoot and I always enjoy the comments I receive. If you feel so inclined drop a comment here. Or just tell me what you think next time I see you.

Also, I take requests. If you want me to talk about something on my Notes from the Trails videos let me know.

See you on the trails!

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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2.

Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.
He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.

Monday, April 6, 2015

Can the Apple Watch Work for Businesses?

image Have you seen the ads yet? (How could you miss them … and all the hype?)

Would you pay $15,000 for a gold watch?

Would you pay $350 to replace your credit card?

These are two of the proposed price points for the Apple Watch.

The first price is pretty ridiculous for most normal humans, but it seemed to have the desired effect and impact … EVERYONE was talking about Apple.

The second price is a number that was bandied about and the idea is that when you have an Apple Watch you never need to pull out your credit card because you now have a device that carries all of that information. 

The idea is that having a device that carries around your preferences and personal financial information means you can become a part of a much smoother cycle of any business process. You and your Apple Watch become part of a Frictionless Commerce model.

The Average Person pulls out their
Mobile phone 100-150 times per day.
~ Daniel Debox, Founder of Ryple

Two Industries Will Be Impacted

Service industries and the medical industry. These are two areas that stand to benefit almost immediately from the Apple Watch. In a similar way I predict the Microsoft Band will also prevail in the medical device industry. However, I think the Apple Watch may have a shorter runway in that Apple seems to be smarter in that they are only using the Apple Watch as a gathering point instead of the data collection point. We shall see how this all plays out in the coming months.

Service Industries

Imagine a service technician arrives on the job site --- It doesn’t matter whether it’s a warehouse or your house.

Using the Apple Watch the technician can avoid distractions. They can take an occasional quick glance at the Apple Watch if needed, but that’s about it. The Apple Watch is on auto-pilot from the time they arrive because it’s geo-fence enabled. As tasks are completed the service technician merely needs to push a button. Companies like Invoice to Go are filling this niche and looking to make the Apple Watch the vehicle at the center of Frictionless Commerce. Imagine Plumbers, HVAC technicians, Cable TV installers and everything in between empowered by an Apple Watch. They can focus on the task and leave the detailed billing and information tasks to the system that backs them up.

  • CASH FLOW is KING
    • GeoFenced Location Based Task Management --- once the technician is onsite … the timer starts!
    • Task Based: This puts the onus on the task … not the worker.
    • Detailed Invoices: The device can provide a lot of detail … which can be provided to the invoicing system … which can be enabled in real time. Which means a customer can pay (or dispute) any services in near real-time.

Medical Industry

There is a coming boom in the medical industry. It will take some time and perhaps some slight changes in the way processes, devices and policies are enacted and supported. Eric Schadt, Director at the Ichan Institute for Genomics suggested the following three areas are ready for business with the Apple Watch.

  • Expect things like Bluetooth enabled inhalers – The device is connected to your Apple Watch for tracking and usage details.
  • People Self-Select .. load the app, join a study, opt-in. This is where Apple may be ahead of the curve. They are just the gathering point for the data. They can avoid some of the challenges with getting devices and drugs through the government regulation efforts by letting the companies that are best at that do what they do. Then, when they are done … your Apple Watch will be there to gather the information.
  • Longitudinal Studies are much more easily enabled. All that information being gathered can be harvested for long term studies, short term engagements and much more. And, it can be all on an opt-in basis. Sure, insurance companies and others may “strongly suggest” that some studies are opt-ed into, but again Apple can stay above that fray by just being a gathering point.

Can Apple Watches … be put to work … for Businesses?

The simple answer is yes. It remains be seen how they are rolled out.

But, the fact of the matter is that there are businesses already gearing up to provide software services for them.

When done right the process will be transparent and there will be no hoopla about the Apple Watch just doing it’s job.

However, as we all know … that’s not how Apple slices up their business.

Will you be setting up an appointment to see Apple to buy an Apple Watch? Drop a note in the comments with your thoughts.

Image Credits: Techcrunch


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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2. Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.

He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.

Wednesday, February 25, 2015

Events are Changing … FreemanXP is thinking about the Future

FreemanXP - Events of the Future and Change (Marc Pomerleau) Today I heard a great presentation from FreemanXP’s Marc Pomerleau.

He started off with an interesting take on one of my favorite ways to think about the oldest profession.

"Events may be the second oldest profession in the world"

This line always makes me smile. Because it’s not what you may have heard.

More that Made me Smile

Marc got us thinking with some very interesting facts, figures and pictures. He engaged us as an audience by sharing points about the rise of Kentucky Fried Chicken in China, Access to Mobile Phone coverage in Djibouti, and the seemingly innocuous connection between income and protein consumption. I’m not going to go into every point. I recommend finding where Marc is speaking next and hearing the way he expounds upon The Event of the Future.

One of the pictures he shared was from the election of The Pope in 2005 and 2013.
Notice any differences?image

This was not a presentation that was exclusively focused on what the Microsoft Worldwide Partner Conference (WPC) could become. Of course, we got to that. But, before we went there a lot of conversation and thinking points were covered on what an event could be.

Marc talked about a lot of different types of events across several different industries – healthcare and emergency medicine were featured prominently. Some of the goals of The Event of the Future include insuring that the following points are addressed holistically:

  • Technology
  • Diversity
  • Learning

He also spoke about the way events are changing from the traditional older formats where success was measured by growing bigger. To get us thinking about how events can be MUCH better by getting people involved. Formats where people want to engage and where they don’t just show up for the rubber chicken and free drinks.

"It's not how big your booth is anymore" ~Marc Pomerleau

No longer is it about the Tchochkes. Instead The Event of the Future will be based on experiences.

Which is right inline with the direction Microsoft is taking.
As noted in my post about The Experience Economy.

My Other Favorite Quote from Marc

I really liked this quote because it aligns nicely with another post I recently wrote about What we can learn from 40 Years of SNL.

"You don’t need to be the Sage on Stage
… You can Be the Guide on the Side"

What made me smile about this line was that it’s important to remember that you don’t always need to be the person in the limelight. Sharing, guiding and mentoring others has it’s own rewards.

 Peter Thiel - 4 Social TraitsWorking Hard for Every Partner

Thanks to Kati Quigley and the incredible team she has assembled to create an incredible experience for Microsoft Partners at the Worldwide Partner Conference. Kati and her team are working hard to insure every Microsoft partner gets the most out of the Microsoft Worldwide Partner Conference (WPC).

If you haven’t registered yet … start here:

Microsoft WPC 2015 - Innovate. Engage. Transform. Lead‎

I am really happy to be part of the Microsoft WPC planning committee and proud to be working with the International Association of Microsoft Channel Partners (IAMCP) to put time and effort into thinking about partners and the way they will experience The WPC

See you in Orlando. Look for and attend my sessions too.

Image Credits: FreemanXP


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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2. Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.

He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.

Monday, February 23, 2015

The Experience Economy … Brought to you by Microsoft

image In the past Microsoft encouraged their employees and partners to stay true to the Microsoft product stack.

As a former Microsoftie I have followed this model and mantra for years.

However, in the last year or so … there has been a shift.

No surprise … this shift is strongly tied to the new CEO. The addition of Satya Nadella is a good thing for Microsoft, and it’s good for customers and partners too.

I’m very happy to see Microsoft is embracing

The Experience Economy.

On-Prem, In the Cloud, or Hybrid?

In this day and age … It doesn’t matter.

In The Experience Economy every thing is open and fair game. If you want to try different devices and services it now encouraged. There is a new focus on experiences.

In case you missed the post by Julia White on the Evolution of SharePoint. Julia is the General Manager for the Office Product Management team at Microsoft. But, the real focus on was on Experiences.

Some of the next experiences (that are starting now) include:

  • Windows 10 – Coming to a PC Near You
  • BYOA – Bring Your Own Applications
  • Apps Everywhere are The Next Big Thing
  • The New Mobile (see this New York Times article)

How about you?
 

What Do You Want To Experience?

Image Credit: Minh Uong / The New York Times


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Jeff is an expert in the Enterprise Content Management industry. He brings over 20 years of Channel Sales, Partner Marketing and Alliance expertise to audiences around the world in speaking engagements and via his writing. He has worked for Microsoft, Kodak, and is currently the Chief Evangelist at K2. Tweet him @jshuey or connect on LinkedIn, Facebook, or Google+ He is active in the Microsoft Partner Community and is the co-founder and President of the IAMCP Seattle chapter.

He is a contributing author to Entrepreneur, Elite Daily, Yahoo, US News and to the Personal Branding Blog.